Start simple, but don't forget long tail search

The second approach, adaptation, results in the creation of products and marketing messages designed for and adapted to individual countries. Sites that promote "thin," low-value content run the risk of being penalized by Google; they also tend to have high bounce rates and low conversion rates. It isn't just about …

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How to turn search queries into success

Keywords need to flow naturally within this helpful content, otherwise it leads to a terrible user experience. Coupons and discounts work offline and they work online, particularly when your target audience has a bargain orientation. Choose the right file format. PNGs are my favorite for screenshots. Visually, I prefer handcrafted …

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Pay attention to SEO

For certain types of product and business, SEO sometimes won't be as successful in generating a high ROI as Google's paid-advertising platform, AdWords. It is an unfortunate fact that your SEO budget will have an impact on the speed of your SEO results. A higher budget simply allows for more …

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Think about how to incorporate your keywords into the post

Not all search results are cluttered. Even if you customize content to be relevant to different cities or neighborhoods, or to use a different name, if your changes are insufficient, it will be clear that you are not creating the unique, original content that search engines love. Google is interested …

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